Ah, captivating title, huh?

It’s a verification code for the blog search engine technorati. If you have a blog, you might find it useful to claim your blog with them to help increase your visibility.

You just need to register with them and fill in some basic details about your blog. They’ll give you a code, such as 57JQ9Z56ZJEK, to put into a post so they can verify that you’re the blog owner. Once you’ve put up the code, it takes a while for them to verify your site, but you can delete the post once its done.